Researching and Planning

 The process for choosing the photos and videos for my commercial follows the specific tone and message I want the audience to catch. Every document of media that will be included in my commercial will have a physical effect on the viewer. Which leaves them with a different point of view of me. I would like it to be misleading in the sense that you wouldn't expect, almost a surprise. A plot twist to a story that is very blunt, but will take a keen mind to analyze. A good plot has a beginning, middle, and end with suspense and resolution. Commercials that follow effective storytelling techniques will immediately attract the audience's attention and evoke some form of emotional response. The best advertisements tell a story. Creating a tale to which my audience can relate and connect, whether it is an emotional story, a dash of humor, or satire. The song I'll be choosing will help my TV commercial be more effective and memorable. A vital aspect of an advertisement text is that it be written in straightforward English. By connecting with the audience, I will be able to comprehend their reactions, desires, and needs. Because many audiences are continually shifting, it's a good idea to connect and stay linked with them. By doing so, you can keep up with your target demographic and modify as needed to stay interesting. It should be understandable. It should avoid difficult terms in favor of short, basic, and correctly comprehensible ones. I need my viewers to know the message I'm sending out. An example of some photos I would want to showcase would be things that make me happy obviously. Not to mention the people in my life who make life worth living as well as the seasons and times of the day I feel most joyous/myself in. These factors shall be the main premise of my commercial, and what till make my commercial amazing.



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